Elizabeth Gaerlan joins with 20-plus years of travel and tourism PR experience
New York, NY (December 16, 2019) — Today, Travel Leaders Group, one of North America’s largest travel agency companies, announced that it has tapped Elizabeth Gaerlan to join its growing organization as Vice President, Public Relations and Communications. Gaerlan has more than 20 years of experience in the combined areas of marketing, public relations, corporate communications and event management.
“Liz has a proven track record of taking campaigns from concept development through execution to help build brands, manage corporate reputations and drive business results,” said Stephen McGillivray, Chief Marketing and Communications Officer. “As Travel Leaders Group continues to grow and unify our communications efforts among our family of brands, Liz’s significant experience will be beneficial in further developing our strategic communications.”
Gaerlan was Senior Vice President at Weber Shandwick and M. Silver Associates where she provided senior counsel and team leadership to some of the firms’ largest accounts, which included many of the world’s most recognized travel and lifestyle brands.
Most recently, Gaerlan had her own PR firm providing communications consulting services for a wide variety of travel and destination marketing organizations. She also previously served as corporate communications director at Toys “R” Us. Gaerlan has a Bachelor of Arts degree from New York University and an MBA in Marketing and Finance from Baruch College’s Zicklin Graduate School of Business.
Gaerlan assumed her new role on December 9, based in the New York City office. She reports to Dina Ruden, Senior Vice President of Public Relations and Communications at Travel Leaders Group.
About Travel Leaders Group
Travel Leaders Group (www.TravelLeadersGroup.com) is transforming travel with a commitment to our vacation and business travel clients through our progressive approach toward each unique travel experience. Having already assisted millions of travelers, Travel Leaders Group manages leisure, business and franchise travel operations under a variety of diversified divisions and brands. With over 6,000 agency locations, Travel Leaders Group ranks as one of the industry’s largest travel agency companies. Travelers also have access to The Travel Collection by Travel Leaders Group, a portfolio of select travel offers including discounts on international and domestic flights, value-added benefits at lodging establishments, shipboard credits on cruises and savings on escorted and vacation packages. Membership to The Travel Collection is offered at no additional cost to U.S. American Express Gold Card, Business Gold Rewards Card, Platinum Card® and Business Platinum Card® Members. For more information visit www.TheTravelCollection.com.