Over 300 agencies became members of Travel Leaders

NEW YORK (February 11, 2025) – The travel industry’s leading consortium is proud to announce a record-breaking year in 2024, welcoming hundreds of new agencies that collectively generated $1 billion in sales. These new members span a wide range of specialties, including luxury, corporate, family and group travel. Notably, 70% of these new agencies are women-owned.

“While our recruitment has always been strong, 2024 marks our highest number of new member agencies to date,” said John Lovell, CTC, President of Travel Leaders Network. “More than 300 agencies across North America evaluated the top consortia in the industry and chose Travel Leaders for its unmatched flexibility, extensive range of programs and tools, and the best opportunities to drive profitability for their businesses.”

Agencies who are affiliated with Travel Leaders Network have access to many ways to better their businesses:

• The award-winning SNAP online booking tool for air, car and hotel bookings
• Cruise Complete and EmPower Cruise, powerful booking tools designed for seamless cruise reservations
• Agent Profiler, the exclusive lead generation platform that delivered over 300,000 high-quality leads to members in 2024 alone
• A focus on fostering communities for top performers through the Leaders Alliances
• Exclusive opportunities for luxury-focused advisors, from the Luxury Leaders Alliance to partnerships with premium hotels, resorts, cruise lines and in-country providers
• Toby AI, a cutting-edge artificial intelligence tool tailored specifically for travel advisors
• A comprehensive Specialist Certification program to deepen expertise and drive success
• Unmatched marketing engagement initiatives, including both digital and print materials, all branded with the agency’s logo and information

Travel Leaders offers a bespoke approach to membership, with agencies able to use as much or as little of the programs and tools as they wish. Women-owned agencies may find particular value in Women of Travel Leaders Network, a vibrant and supportive community where Travel Leaders Network members can connect, share insights, inspire change, and empower one another to achieve both personal and professional success.

“Because of our size and scale, we’re able to offer our members options tailored to their unique needs,” Lovell said. “Agencies have the flexibility to utilize everything we offer or select what works best for them. That’s the key to our success: people appreciate what Travel Leaders provides, and with a 97% retention rate, they stay because we deliver real value that directly boosts their bottom line.”

Travel Leaders Network has been recognized as one of Newsweek’s Most Reliable Companies of 2025, earning praise for its ease of doing business, exceptional value, consistent delivery and strong reputation for dependability. Among the 300 companies on the list, Travel Leaders Network is the only travel network to receive this honor.

For travel agencies interested in learning more about the award-winning programs and diverse offerings of Travel Leaders Network in leisure and luxury travel, business travel, honeymoon and destination weddings — as well as active and adventure travel — visit TravelLeadersNetwork.com.

About Travel Leaders Network

Travel Leaders Network (www.TravelLeaders.com), an Internova Travel Group company, assists millions of leisure and business travelers annually and is one of the largest sellers of luxury travel, cruises and tours in the travel agency industry, with approximately 5,700 travel agency locations across the United States and Canada.